Highest-ever half-yearly performance by BMW, MINI and BMW Motorrad
BMW 5,191 units (+65.4%), MINI 379 units (+50%), BMW Motorrad 3,114 units (+56.7%)
BMW Group India has recorded the best-ever half-yearly sales performance by delivering 5,570 cars and 3,114 motorcycles between January – June 2022. BMW, MINI and BMW Motorrad achieved their highest H1 deliveries.
Despite the turbulence and various factors in international and domestic markets. BMW India saw significant contributions of nearly 50% coming from the locally produced Sports Activity Vehicle (SAV) range including the BMW X1, the BMW X3, the BMW X4, the BMW X5 and the BMW X7.
The BMW 3 Series Gran Limousine and BMW 5 Series garnered extremely good demand in their respective segments.
50% growth was also seen in MINI as compared to the same period last year. The locally produced MINI Countryman commanded a share of over 45% in sales.
BMW Motorrad India has continued to grow and by half-yearly performance, it has grown by 56.7%.
Together, the BMW G 310 R and BMW G 310 GS commanded a share of around 90%. The new mid-range BMW F 850 GS / GSA, the BMW R 1250 GS / GSA and the BMW S 1000 RR were important contributors.
BMW Financial Services India played an instrumental role in facilitating sales performance under challenging market conditions. The customised and flexible financial solutions were significantly valuable to the premium clientele of BMW, MINI and BMW Motorrad.