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Shivaji Dasgupta

Shivaji Dasgupta is the prominent contributor of articles under "Opinion" and "Analysis" columns. His strength lies in his command over language and setting the context right on any topic he intends to write upon. He is a branding expert with over 30 years of experience across various global agencies. He is the founder and Managing Director of Inexgro Brand Advisory. Dasgupta contributes with his sharp insights to BestMediaInfo.com, The Times of India and other major publications.

Representative Image Columns

Bhaidooj and the brotherhood of sisters

To the brotherhood of sisters out there in the universe, factual or fictional, there is just one thing I wish to say. Unlike perception or demeanour, brothers are quite like candy floss in a mela ground, malleable and ductile.

By Shivaji Dasgupta
logoOct 27, 2022 00:00 IST logo 4 Min read
UK PM Rishi Sunak (Left); US VP Kamala Harris (Right) Analysis
Sunak versus Harris – How UK Indians differ from US Indians
By Shivaji Dasgupta
logoOct 26, 2022 00:00 IST logo 3 Min read
Hardik Pandya, Virat Kohli and other team members celebrating after winning against Pakistan Columns
Thank you Kohli, for avenging Miandad's 1986 sixer
By Shivaji Dasgupta
logoOct 23, 2022 00:00 IST logo 3 Min read
Representative image Columns
Why the game is over for Pakistan
By Shivaji Dasgupta
logoOct 20, 2022 00:00 IST logo 4 Min read
Lizz Truss Columns
Were you running a comedy show, Liz Truss?
By Shivaji Dasgupta
logoOct 20, 2022 00:00 IST logo 4 Min read
Representative image Analysis
Will Calcutta ever be relevant again?
By Shivaji Dasgupta
logoOct 19, 2022 00:00 IST logo 3 Min read
Amitabh Bachchan at the set of KBC Analysis
Does Amitabh Bachchan's second innings define his unique legacy?
By Shivaji Dasgupta
logoOct 11, 2022 00:00 IST logo 3 Min read
Durga Puja celebrations in Kolkata Analysis
Are the Durga Pujas responsible for a mental health crisis?
By Shivaji Dasgupta
logoOct 07, 2022 00:00 IST logo 4 Min read
Durga Puja pandal of Sreebhumi Sporting Club in Calcutta Columns
What's Ma Durga doing in St. Peter's Basilica?
By Shivaji Dasgupta
logoSep 27, 2022 00:00 IST logo 3 Min read
Representative Image Analysis
How USA is winning the Soft Power wars
By Shivaji Dasgupta
logoSep 26, 2022 05:30 IST logo 4 Min read
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