television

'Direct-to-mobile' next big thing for television media: I&B Secretary

“We will now integrate more and more reverse path data as the number of households involved in BARC (Broadcast Audience Research Council) ratings was quite low. With RPD, the TRP will become much larger,” Chandra said

By NewsDrum Desk

Nov 17, 2022 15:46 IST logo

2 Min read

Business

Zee agrees to sell its 3 Hindi channels to address anti-competition concerns

By NewsDrum Desk

Oct 26, 2022 05:30 IST logo

2 Min read

International

Is Cartoon Network shutting down? Here's what the company has to say

By Moksha Wadhwa

Oct 15, 2022 00:00 IST logo

1 Min read

Business

Large panel TVs share expected to cross 50 pc by FY2027, says Crisil

By NewsDrum Desk

Sep 20, 2022 05:30 IST logo

2 Min read

Analysis

CCI inquiry is merely procedural, Zee-Sony deal likely to go through

By Niraj Sharma

Sep 02, 2022 05:30 IST logo

3 Min read

Technology

JioAirFiber â how will it impact TV, OTT and Cinema?

By Shailesh Khanduri

Aug 29, 2022 00:00 IST logo

4 Min read

Business

After COVID dip, TV ad volumes grow 22 pc in 2021

By NewsDrum

Mar 23, 2022 05:30 IST logo

2 Min read